Hugo Boss is the name which is synonymous with men’s fashion wear. Boss has been a leading manufacturer of quality menswear since 1923.

Boss launched his first fragrance in 1993, and the Boss name continues to be a major leader in the global fragrance marketplace.

There is a Hugo Boss prize awarded every other year to an artist or group of artists working in any medium, anywhere in the world. The prize is administered by the Guggenheim Museum and sponsored by the Hugo Boss clothing company. It carries with it a cash award of $50,000 and a tetrahedral trophy. Although the prize has only been awarded since 1996, it quickly became one of the most prestigious in the art world.